Privacy

 

I Runway Everyday Boutique™ LLC - Privacy Policy

Effective Date: 11/15/2019

Here at I Runway Everyday Boutique™ LLC (“we”, “us” or “our “) we understand that your personal information is very valuable and precious to you, therefore it’s just as precious to us. That is why this document tells the story of how we try to be transparency to you about your personal information and how it’s handled with care.

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from www.irunwayeveryday.com (the “Site”, “Website”).  By visiting or shopping on the Site, you confirm you have agreed to the Terms of Service and have read and understood this Privacy Policy.

PERSONAL INFORMATION WE COLLECT & HOW WE COLLECT IT

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically collected information as “Device Information.” 

We collect Device Information using the following technologies:

  • “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier.

  • “Log Files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.

  • “Web Beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site. 

Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as “Order Information.”

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

SITE ANALYTICS This website collects personal data to power our site analytics, including:

  • Information about your browser, network, and device

  • Web pages you visited prior to coming to this website

  • Your IP address 

This information may also include details about your use of this website, including:

  • Clicks, Internal links, Pages visited, Scrolling, Searches, Timestamps 

We share this information with Squarespace, our website analytics provider, to learn about site traffic and activity.

COOKIES This website uses cookies and similar technologies, which are small files or pieces of text that download to a device when a visitor accesses a website or app.

  • These functional and required cookies are always used, which allow Squarespace, our hosting platform, to securely serve this website to you.

  • These analytics and performance cookies are used on this site, as described below, only when you acknowledge our cookie banner. We use analytics cookies to view site traffic, activity, and other data. 

CUSTOMER ACCOUNTS If you create a customer account on this website, we collect personal information to improve our checkout experience and customer service.

This information may include your:

  • Billing and shipping address(es)

  • Details about your orders (for example, your shirt size)

  • Email address

  • Name

  • Phone number cookies to view site traffic, activity, and other data. Clicks, Internal links, Pages visited, Scrolling, Searches, Timestamps 

We share this information with Squarespace, our website hosting provider, so they can provide website services to us.

ABANDONED CART EMAILS You’ll receive an automated email within 24 hours after you abandon your shopping cart, if all of the following occur:

  1. You enter your email address at checkout, or are logged into your Customer Account.

  2. You add a product which is in stock to your shopping cart.

  3. You close your browser or leave this website without completing your purchase.

You can unsubscribe from these messages at the bottom of the email.

The email will link back to this website, where you can pick up where you left off and complete your purchase.

MARKETING EMAILS We may send you marketing emails, which you can unsubscribe from by clicking the link at the bottom of the email. We share your contact information with Squarespace, our email marketing provider, so they can send these emails on our behalf.

ORDER & ACCOUNT EMAILS We may email you with messages about your order or account activity. For example, we may email you to tell you that:

  • You’ve created a Customer Account

  • Your Customer Account password has been reset or updated

  • You’ve made a purchase

  • Your order has shipped

It’s not possible to unsubscribe from these messages.

We share your contact information with Squarespace, our website hosting provider, so they can send these emails to you on our behalf.

FONTS This website uses font files from Google Fonts and Adobe Fonts. To properly display this site to you, servers where the font files are stored may receive personal information about you, including:

  • Information about your browser, network, or device

  • Your IP address

VISITOR DATA - For Customers When you buy something on this website, we collect personal information from you to fulfill the order. We may collect information like your:

  • Billing and shipping address

  • Details relating to your purchase (for example, your shirt size)

  • Email address

  • Name

  • Phone number

We share this information with Squarespace, our online store hosting provider, so that they can provide website services to us.

As you go through checkout, this site may auto-complete your shipping and billing address by sharing what you type with the Google Places API and returning suggestions to you to improve your checkout experience.

VISITOR DATA - For Website Visitors This website is hosted by Squarespace. Squarespace collects personal data when you visit this website, including:

  • Information about your browser, network and device

  • Web pages you visited prior to coming to this website

  • Your IP address

Squarespace needs the data to run this website, and to protect and improve its platform and services. Squarespace analyzes the data in a de-personalized form.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

  • Communicate with you

  • Screen our orders for potential risk or fraud

  • And when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services. 

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties to help us use your Personal Information, as described above.  For example, we use Squarespace to power our online store--you can read more about how Squarespace uses your Personal Information here: Squarespace Privacy Policy.  We use PayPal, Square and Stripe to help us process your e-commerce transactions—you can read more about their privacy policies here: PayPal Privacy Policy, Square Privacy Policy and Stripe Privacy Policy.  We also use Google Analytics to help us understand how our customers use the Site--you can read more about how Google uses your Personal Information here:  Google Privacy Policy.  You can also opt-out of Google Analytics here:  Google Analytics Opt-out Browser Add-on.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

BEHAVIORAL ADVERTISING As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you.

You can opt out of targeted advertising by:

DO NOT TRACK Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

DATA RETENTION When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

CHANGES We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

CONTACT US For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at sales@irunwayeveryday.com.


Last updated: 11/25/2020

© 2019 I Runway Everyday Boutique™ LLC